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PR. Digital. Social

PR. Digital. Social

FMCG Marketing Agency Melbourne

Grapevine has been an integral part of Melbourne’s FMCG marketing scene for more than 20 years.

During this time we have helped a number of famous food and beverage brands to dominate the retail landscape through a hybrid approach that combines PR, social, digital and eventing to deliver memorable campaigns that resonate.

Our team of gun publicists, social media managers and creatives combine their expertise with local knowledge with a deep understanding of the Melbourne consumer… IYKYK.

We're Melbourne's FMCG Marketing Experts

Fast-moving consumer goods (FMCG) marketing involves rapidly adapting to market trends and consumer preferences to drive high-volume sales. Grapevine’s Melbourne team excels in this dynamic field, leveraging local market expertise and a proven track record of successful FMCG campaigns to deliver outstanding results.

Specialised FMCG Services Offered in Melbourne

Grapevine offers a suite of specialised services designed specifically for Melbourne-based FMCG companies, ensuring a comprehensive approach to brand growth and visibility. Our offerings include expert PR campaigns, strategic social media management, high-quality photography and videography, targeted digital marketing, and seamless product launches. Each service is tailored to meet the unique needs of Melbourne’s dynamic FMCG market, driving success and engagement.

FMCG Marketing
PR Services
Social Media
Photography & Videography
Product Launches
Facebook Marketing
Content Creation

Start Your FMCG Marketing Journey with Grapevine

Are you ready to take your brand to the next level of growth? Get in touch to discover how our expert team can reinvigorate your marketing strategy and deliver exceptional results.

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FAQs: Your Questions Answered

How do we get started working with the Grapevine Melbourne office?

During the initial phone call we will work to understand your needs and determine the best next steps forward.

What kind of investment is required?

The investment required varies based on the scope and scale of your marketing needs. During our initial consultation, we’ll discuss your budget and the best way to maximise every single dollar across PR, social media and digital marketing.

What can we expect in terms of ROI?

Our team has a proven track record of delivering outstanding ROI results. We take an earned media approach to attract consumer attention across traditional and social media, which is then amplified through distinct digital advertising strategies. Our data-driven strategies effectively translate into increased brand visibility, growing sales and strong customer engagement.

What is the process like?

Once we’ve summed up your needs and the best marketing strategies to meet your goals we get to work on delivering the campaigns. We aim to take up as little of our client’s time as possible, relying only on final approvals, whilst at the same time ensuring everything we are doing is in close collaboration with your team.

What outcomes can we expect?

By partnering with Grapevine, you can expect a significant boost in brand awareness, improved customer loyalty, and solid sales growth. Our tailored strategies are designed to resonate with Melbourne’s unique market dynamics, ensuring your FMCG brand stands out in a competitive landscape.

Melbourne News

Ready to elevate your FMCG brand in Melbourne? Contact Grapevine today to discover how our expert team can transform your marketing strategy and deliver exceptional results.