Grapevine is Australia’s best FMCG agency specialising in media relations, social media, digital marketing, content creation and events.
We bring FMCG brands to life with authentic storytelling across an array of visual assets, from recipe stills and product shots through to TikTok videos, reels and shorts. We put this content to work across a range of platforms – from editorial campaign support through to retail media graphic design, print ads and a number of social and digital applications.
Here at Grapevine we focus on everything an FMCG brand will need to flourish, from compelling PR campaigns and engaging social media strategies through to complex digital campaigns, experiential events and retail media advertising.
We have a knack for compelling storytelling that works to grow FMCG brands in supermarkets with a track record that extends to Carman’s, Emma & Tom’s, Jalna and La Banderita to name a few.
We are a hybrid PR – social media agency that manages the entire ecosystem for FMCG brands across social media management, content creation, advertising, influencer engagement and customer comms.
We take an earned media lens to the way we connect with consumers and this deep understanding of what resonates is what underpins every strategy that we deliver. Our specialist experience across PR, digital, social and events means we can deliver fully integrated campaigns that deliver long lasting brand salience.