Events

Welcome to Thornbury Set to Host Christmas in July

Welcome to Thornbury, the popular food truck stop, is making the most of Melbourne’s chilly winter season by hosting a Christmas in July party on – you guessed it – the 25th of July.   In true midwinter Christmas fashion, this cheerful party will bring Melbournians together for an evening amongst mistletoe, tinsel and holiday tunes. The Welcome to Thornbury outdoor beer garden space will also transform into a cosy atmosphere with festive decorations, fairy lights, candles and heaters.   Guests are encouraged to get in the holiday spirit by wearing their favourite daggy...

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Grapevine PR Capabilities: Vitasoy at MICE

Recently, Grapevine PR helped Vitasoy launch their new Café for Baristas almond milk at the Melbourne International Coffee Expo (MICE). To raise brand awareness and position Vitasoy as a leader in the plant milk space, Grapevine focused on various touch points to drive home Vitasoy’s key messaging, mainly around exceptional quality and exclusive use of 100% whole, Australian almonds. Grapevine employed PR, event/styling and digital capabilities to ensure Vitasoy obtained optimal exposure to baristas and café managers, consumer and trade media, social influencers and coffee-drinking...

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Grill’d and Lola Berry at St. Jerome’s – The Hotel

This spring, Grapevine helped Grill’d Healthy Burgers execute an exclusive event with nutritionist Lola Berry on the beautiful rooftop of St. Jerome’s – The Hotel. A rustic foyer display, weeping greenery, live acoustic music and an artistic spread of raw ingredients used in Grill’d’s menu items further enhanced the setting and filled the space with a sense of Grill’d’s paddock to plate values. Top tier Melbourne food media, food and lifestyle bloggers, fitness enthusiasts, yogis and friends in the neighbourhood gathered together for an evening of cold drinks, warm food...

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European Cheeses Melbourne Media Lunch

It was a day to “brie” inspired at Grapevine’s Melbourne Media Lunch for European Cheeses, held in the legendary Spring Street Grocer cheese cave. Throughout 2015 Grapevine was commissioned to promote all things European Cheese with a number of promotional events including exhibiting at the Good Food & Wine Show, supermarket demonstrations and exclusive media lunches. The Melbourne media lunch brought together top tier media across food and lifestyle publications, as well as key influential bloggers to enjoy an afternoon of more than a dozen varietals of authentic European cheeses...

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Grill’d Opens at The Galeries

Grapevine recently helped Grill’d host an inclusive launch party to celebrate the opening of the new restaurant in The Galeries in Sydney. The evening consisted of a buzzing blend of more than 170 media, bloggers, social influencers, locals and brand ambassadors in the health and wellbeing space. Guests were welcomed with a glass of bubbly, and enjoyed chips share plates, sliders, burger-and-beer pairings from 4 Pines brewery, as well as inspiring words from nutritionist Lola Berry about the wholesome experience provided by Grill’d. The evening had a real atmosphere, with guests...

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Grapevine exhibits at the Good Food & Wine Show

Grapevine has been commissioned to promote all things European cheese and part of this campaign involved project managing a very busy stand at Sydney’s recent Good Food & Wine Show. Click here to view a video of the weekend, and do keep your eyes peeled for delicious cheese sample stations coming to a supermarket near you!  

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Grapevine Helps Heilala Celebrate Ten Years Since The First Vanilla Harvest

It all started when John Ross was gifted a parcel of land by the Chief of the Utungake community, in Vava’u, Kingdom Tonga to thank him for the work he had done to help rebuild after a cyclone destroyed the village. John was a keen sailor and spear fisherman who had been visiting the remote unspoilt Vavau Islands and after the devastation of cyclone Waka in 2002, John rounded up everyone he knew - from carpenters to builders, electricians and just handy friends, to come to the remote region and help the people of Tonga to rebuild their lives. In return, the village Chief gifted John...

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Etto opens in the heart of South Melbourne’s piazza

Etto, a new Italian eatery concept, has been welcomed with open arms since opening its doors earlier this year. Each day fresh pasta is made on site including three different types of tagliatelle (plain, spinach and chilli), spaghetti and papardelle. The tiny pasta bar on South Melbourne’s Clarendon Street also serves a range of raviolis such as Black Angus Beef, and even gluten-free quinoa & amaranth fusilli. Etto’s freshly made pastas are paired with simplistic sauces such as Black Truffle & Salami, Tuna & Limoncello and Wagyu Meatball Polpette, which are made from local...

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Aussie Farmers Direct prepares for Australia day

In the lead up to Australia Day 2013, much-loved Australian home delivery business Aussie Farmers Direct is busily preparing lamingtons, meat trays and seasonal fruit & veg to deliver to the doorsteps of its 130,000 customers across six states. Now is a good time of year to have a think about where your food is coming from. Last year, AUSVEG reported that vegetable imports into Australia had increased by $122M over the past twelve months, which seems bizarre given that Australia grows the cleanest, tastiest, highest quality fruit and veg in the world! Right now, Aussie Farmers Direct...

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San Churro plans 30th store opening

San Churro, Australia's favourite chocolateria, is about to open its 30th Australian store after just six years of trading, as the company continues to treat customers to its signature range of Spanish couverture chocolate. San Churro stores can currently be found in Melbourne, Sydney, Brisbane and Perth, with expansion plans in South Australia on the horizon. Watch this space for San Churro's new Summer menu which includes a new Spanish Ice Cream Parfait, a Fruit Fondue for One, a Peanut Butter Shake as well as old favourites such as Ice Cream Sandwiches and Chocolate Fudge Sundaes.

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